The goal of this project is to design a brand identity and website for Cariera Co-Working, a new co-working business that aims to provide a professional and collaborative workspace for freelancers, entrepreneurs, and remote workers.
To achieve these goals, the following tasks will be completed:
Research
Conduct research to understand the target audience and competitive landscape of the co-working industry.
Brand Development
Define the brand values and create a visual identity, including a logo, color palette, and font choices.
Web Design
Design the layout, navigation, and content of the website, using the visual identity as a guide.
Test and Iteration
Test the brand identity and website with a small group of people to gather feedback and make any necessary changes.
The end result of this project will be a cohesive brand identity and website that effectively communicates the value and benefits of Cariera Co-Working to potential customers.
